Mobile Locator App

As I spoke about in a previous post, I believe there are three general categories for really great mobile apps. The Nationwide Children's Hospital: Locator app falls squarely into the "Need" category. I worked closely with the team at Nationwide Children's Hospital in order to bring the most useful and compelling app while still maintaining their brand standards.

Accidents happen when you least expect them or when you're the least prepared. Caught off-guard, your natural tendency is to panic. That's why the Nationwide Children's Hospital: Locator app is a must have for any parent. This app empowers you to stay calm and to get your child help when they need it the most.


The Locator was designed to be quick, clear, and easy to use. After launching the app you are given a menu that allows you to choose which type of location you are interested in finding. The most important choices are listed right at the top: Urgent Care Centers and Emergency Departments.

When you select the type of location that you are interested in, you are then provided a list of matching locations sorted from closest to farthest based on your current GPS coordinates. This ensures that you are provided with the closest possible locations.

After choosing a location you are shown a map of the location and the surrounding area. There are two buttons on the map, one to "Call" the location and one to "Get Directions" to it. Their functions are self explanatory. So in three simple taps, you are on your way to getting the help that you need and bringing smiles back to your child.

Download the Nationwide Children's Hospital: Locator app on iTunes.

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